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Alan Bergstrom
- Male
- Madison, WI
- United States
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Profile Information
- Interests
- Brand building
- About Me
- 20+ year veteran of brand strategy; have started and managed several very successful brand consulting firms. I love branding.
- Areas of Expertise
- Brand positioning, brand research, brand architecture, brand expression and activation, brand communications, internal branding, employer branding
- Current Company
- Brand Fundamentals
- Position
- President
- Position Responsibilities
- Manage brand projects for clients of all variety; identify and sell new project work.
- Industry
- Consulting
- Company Description
- Brand Fundamentals is a brand research and strategy consultancy that helps organizations maximize performance by fully leveraging their brand. We help orgnaizations discover the most compelling brand promise and develop strategies and actions to deliver it consistently and deliberately.
- Company Website
- http://www.brandfundamentals.com
Groups
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Ads of the World
559 members
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Non-Traditional & Altern…
407 members
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Creative Directors Club
403 members
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Copywriter Group
231 members
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Social Marketing Group
191 members
Birthdays
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