Bill Casale's Page
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Latest Activity
Bill Casale commented on michael's video
Disco roller skating was over in the mid 70's. OMG it's back!
Bill Casale commented on Steve Hall's video
Ah... Lake Tahoe my favorite resort.
Bill Casale replied to Bill Dussinger's discussion '"Trust Me" TV Show'
Bill,
Sometimes they get it right but advertising just isn't that exciting. It's just advertising.
Best!
Bill
Bill Casale replied to Steve McNamara's discussion 'How do you get creative ad ideas?' in the group Creative Directors Club
Sometimes they come to me in my dreams, if they don't I cut out pictures of people from magazines and tape them up on a wall. I let them talk to me. I learned that from Mike Keolker of FCB. It's how he came up with all those great…
Bill Casale commented on Steve Hall's video
It makes its point but a corny execution.
Profile Information
- Interests
- Music, Art, Multi Media, Sailing, Golf, and Advertising
- About Me
- Started my career in New York then moved onto Colorado briefly and then to California.
- Areas of Expertise
- Advertising Agency Owner
- Current Company
- Morris & Casale Inc.
- Position
- Founder and CEO / Co Creative Director
- Position Responsibilities
- I wear many hats.
- Industry
- Advertising
- Company Description
- Agile in traditional and digital advertising.
- Company Website
- http://www.morriscasale.com
- Work History
- Caldwell Davis, Grey, Tracy Locke BBDO, FCB, Cole & Weber, Grey LA, Morris & Casale Inc.
- What Services Can You Offer Adgabber Members?
- Advertising, sarcasm and a laugh or two.
- What Services Are You Looking For From AdGabber Members?
- A big account.
Comment Wall (7 comments)
- At 1:04pm on March 19, 2008,
Carson said… - Your home page is funny
- At 12:54pm on February 14, 2008,
Bill Casale said…
- Rhonda,
There are only a few creative agencies here in LA that do outstanding work. I've also worked in San Francisco where you'll find most of the best creative shops on the west coast. New York is more of a marketing driven agency city and very professional. Big accounts with heavy breathers and layers of management on both the agency and the client side. The reason I left NY. It's much harder to land the big accounts here in LA but many opportunities to work with smaller companies. Goodby, Berlin, Silverstein advised encouraged to open my own agency many years ago. They told me there is always a need for good creative.
Bill
- At 10:00am on February 14, 2008,
Rhonda Geraci said… - It's interesting you started in NYC and landed in LA. What do you feel is the biggest difference in the business between NY and LA? I was going to moved to LA. I walked from Santa Monica to Beverly Hills. Unheard of in LA I know, but it's the only way I can really feel a place. I interviewed people on the way, and decided it wasn't the place for me at the time.
- At 1:24pm on February 11, 2008,
Bill Casale said…
- Roxanne,
You now represent the state of Hawaii. :)
- At 1:04pm on February 11, 2008,
Roxanne Darling said… - Aloha Bill, I can just about always use a laugh or two!
Rox
- At 6:34pm on February 6, 2008,
Bill Casale said…
- Thanks Steve, will do.
- At 6:25pm on February 6, 2008,
Steve McNamara said… - Hi Bill:
Please do join the Creative Director's Group:
http://www.adgabber.com/group/creativedirectorsclub
Groups
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Ads of the World
559 members
-
Non-Traditional & Altern…
407 members
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Creative Directors Club
403 members
-
Copywriter Group
231 members
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Social Marketing Group
191 members
Birthdays
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