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Car Trouble
5 Replies

Started this discussion. Last reply by Peter Syravong Jul 9, 2008.

Interviewing for a copywriter position
2 Replies

Started this discussion. Last reply by Jonathan Jun 14, 2008.

Banner ads on TV?
6 Replies

Started this discussion. Last reply by Jonathan Feb 8, 2008.

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Heather Padgett and Jonathan are now friends Aug 7, 2009

Profile Information

Personal Site/Blog: http://www.jonathanpiscitelli.com

Interests: Advertising, copywriting, sales, web design, graphic design, video shooting, editing, production

Areas of Expertise: Copywriting, Advertising Sales, Video production

Current Company: Elevate Magazine, Split Second Sound, WLNK and WBT1110AM

Position: Writer, DJ, Promotions

Position Responsibilities: Create interesting advertorial articles, about local events, companies, and projects.
Play music to keep the party going, keep the people dancing, and manage the momentum and enthusiasm of the night.
Execute Promotional events for two of the biggest radio staions in the Charlotte Market

Industry: Publishing, Music, radio

Company Description: Elevate Magazine is a free monthly perodical with a target demographic of young urban professionals 18-34. Elevate focuses on cool events in the Charlotte region with each month spotlighting a different apsect of our demographics culture;from dining and restaurants to sports and nightlife

Company Website: http://www.elevatecharlotte.com/

Work History: Elevate Magazine 2004-Present
CBS Radio 2003-2006 ---Promotions Department
Greater Media 2008-Present----Promotions Department

Graduation Year: 2003

Academic Institution: University of North Carolina at Chapel Hill

What Services Can You Offer Adgabber Members?: Marketing ideas and solutions.
Finding your brand's unique story and sharing it with the people who will be most engaged by it.
Copywriting
Video conceptualization, storyboarding, filming, editing and production

What Services Are You Looking For From AdGabber Members?: The opportunity to see where and how ideas resonate within the marketing community. The chance to meet and converse with professional advertising and marketing experts.

Jonathan's Blog

Review of Joseph Jaffe's "Join the Conversation"

Review of “Join the Conversation”:

“Join the Conversation” is required reading for brand managers and individuals alike. Jaffe has created the next step in the cultural sea change that started with the

“Cluetrain Manifesto”.… Continue

Posted on November 25, 2008 at 10:44pm — 2 Comments

Car Trouble

Here's the deal, my van has been having some problems lately, you know the story, first the fuses short out, then the battery dies, and being stuck on the side of 485 on the hottest day of the year with two hours to get to s DJ gig is pretty shitty in and of itself. Ok, that being said, having car trouble pisses people off, its inconvenient, and expensive. Add to this little equation the mechanics, and the guys who work the front at auto shops. These guys tend to be the lowest of the low,… Continue

Posted on June 24, 2008 at 2:52pm

What Having a Dog Can Teach Us About Marketing.

I have a dog. Bear is his name and he's an adorable pit-bull-lab mix. Bear's about to turn one soon, he's still a puppy. The other day I was trying to get Bear to come to me from my girl's bedroom. I thought, how can I get Bear to come to me without just yelling at him, which by the way wasn't working. So I said to myself, I'll take out a bag of chips, and when he hears the sound of the bag he'll think about the chips, want the chips, and come running. I took out the chips, crinkled the…

Continue

Posted on February 8, 2008 at 9:39pm

Keyhole Theory and New Media

I've been thinking alot lately about the Keyhole Theory , and the way it applies to New Media, and our world today. Ever since my brother let me listen to a podacast from one of his philosophy professors in Australia, I've been thinking about this concept. Basically Keyhole Theory states that: once you know that someone else is around and watching you, you can never act the same way you did when you thought you were alone.

You know the feeling, and the best example I can give is: say…

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Posted on February 8, 2008 at 11:22am

The Super Bowl: Through my eyes.

Alot of the ads were way overdone, too much money not enough thinkey, and where was the interactivety?

First off I was kind of disappointed by the turnout. It seemed like with a lot of the big advertisers there was a lot more show, very little go, and most of the 60 second spots really dragged out. For example the Justin Timberlake Pepsi ad, the GMC pushing a rock uphill ad....boring and way too damn long, thanks for showing the truck sitting there for 5 seconds; Sobe, man that spot… Continue

Posted on February 5, 2008 at 12:49am

Comment Wall (2 comments)

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At 4:05am on December 7, 2007, Buddy 'Friendly' Wachenheimer said…: Good luck with the search

At 10:42pm on November 15, 2007, Sunny Cervantes said…: Hi Jonathan! I'm so bad. Have not taken the time to say hello to you after you connected to me. So - hello! I hope things are going well for you.

Cheers,
S.