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Jordan Julien
Jordan Julien
  • Male
  • Toronto, ON
  • Canada
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  • Khandaker Ershad Ahmed
  • DJ STORMIE @ UNIVERSAL STORM.
  • Ben Watson
  • Buddy 'Friendly' Wachenheimer

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How Social Customer Service Can Make You Money

Customer service has always been that business competency that either makes or breaks the customer experience. Over the past decade, many large organizations recognized this fact and have heavily invested in ensuring extraordinary customer service. In recent years, social customer service has become a necessity. Social customer service can increase revenue in five ways:Increased Awareness: Addressing customers issues via social media provides interesting content. The more you help, the better…See More
Blog post by Jordan Julien Oct 12, 2009
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Jordan Julien and DJ STORMIE @ UNIVERSAL STORM. are now friends Oct 12, 2009
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DJ STORMIE @ UNIVERSAL STORM. left a comment for Jordan Julien
Make video montages at www.OneTrueMedia.com
Sep 19, 2009
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Jordan Julien is now friends with Khandaker Ershad Ahmed, Buddy 'Friendly' Wachenheimer and Ben Watson Sep 16, 2009
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Which Social Media Channels Should You Be Using For Personal Branding

A few weeks ago I posted a matrix designed to help companies decide what social media channels they should be using. I originally intended to outline which channels are best to achieve certain personal branding goals, but as I talked with people who are leaders in personal branding; I started to get a lot of data, and decided to split the posts in two.This post is dedicated to…See More
Blog post by Jordan Julien Sep 16, 2009
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How a Social Media CRM Strategy Affects Social Media ROI

We all know there are essentially 2 ways to increase ROI.Here's a quick review:1. Get new customers to buy your product2. Get existing customers to buy more productThe way to do this; combination of increased message reach and increased message frequency.Assume, for every 10 people I reach with a message, I get 1 conversion. (1 person buys from me).Reach: If I reach 20 people with a message, I'll get 2 conversions.Frequency: If I hit the 10 people with 2 messages, I'll get 2 conversions.Pretty…See More
Blog post by Jordan Julien Sep 7, 2009
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Jordan Julien updated their profile Sep 7, 2009
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Jordan Julien is now a member of AdGabber Sep 7, 2009
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At 8:13pm on September 18, 2009, DJ STORMIE @ UNIVERSAL STORM.DJ STORMIE @ UNIVERSAL STORM. said…

Profile Information

Personal Site/Blog
http://thejordanrules.posterous.com/
Interests
Digital Strategy, User Experience, Project Management
About Me
I've worked for clients like VISA, BMW, Coca-Cola, Telus, Dove, Canadian Tire, AT&T, Microsoft, Soctiabank, Cineplex, Honda

I love to travel, love to boat, and am interested in the music industry.
Areas of Expertise
Digital strategy
User Experience
Branding
Project Management
Current Company
Trapeze Media
Position
Usability Manager
Position Responsibilities
Oversight of user experience, IA, and usability throughout entirety of projects
Industry
Advertising
Company Description
Boutique digital shop
Company Website
http://www.trapeze.com/

Jordan Julien's Blog

Jordan Julien

How Social Customer Service Can Make You Money

Customer service has always been that business competency that either makes or breaks the customer experience. Over the past decade, many large organizations recognized this fact and have heavily invested in ensuring extraordinary customer service. In recent years, social customer service has become a necessity.



Social customer service can increase revenue in five ways:



http://thejordanrules.com/IMG/CService_3.png

Increased…

Continue

Posted on October 12, 2009 at 1:58pm

Jordan Julien

Which Social Media Channels Should You Be Using For Personal Branding

A few weeks ago I posted a matrix designed to help companies decide what social media channels they should be using. I originally intended to outline which channels are best to achieve certain personal branding goals, but as I talked with people who are leaders in personal branding; I started to get a lot of data, and decided to split the posts in two.



This post is…

Continue

Posted on September 16, 2009 at 6:19pm

Jordan Julien

How a Social Media CRM Strategy Affects Social Media ROI

We all know there are essentially 2 ways to increase ROI.



Here's a quick review:



1. Get new customers to buy your product

2. Get existing customers to buy more product



The way to do this; combination of increased message reach and increased message frequency.



Assume, for every 10 people I reach with a message, I get 1 conversion. (1 person buys from me).





Reach: If I reach 20 people with… Continue

Posted on September 7, 2009 at 4:49pm

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