Personable, results-oriented manager with more than 6 years of experience in online marketing/advertising and strategic planning. Diversified background in web-based ventures for small to medium-sized companies. Proven record of team leadership, innovation and revenue growth. History of strong client relationships based on consultative, client-focused principles. Versed in latest online marketing trends.
Areas of Expertise
online marketing, advertising, web 2.0, social media, media planning/buying, digital media, publisher recruitment
Current Company
Resonate Networks
Position
Publisher Relations Manager
Position Responsibilities
Manage the selection and recruitment of publishers for our network.
Industry
Online Media
Company Description
Resonate Networks takes an entirely new approach to online advertising by giving public affairs, political and corporate advertisers the power to segment and reach web users based on their attitudes and issue positions on a wide variety of topics.
As a result, Resonate's proprietary Attitudinal Targeting platform allows you to reach a higher quality audience that is receptive to your message—which means your online ad campaigns are more cost-effective than those delivered by large portals or other content-oriented online ad networks.
The Luxury Channel video podcasts offers sponsors a sophisticated web media reach for elite brands to reach a wealthy demographic world wide by a respected luxury expert. This allows these brands to benefit from the most powerful and fastest growing media source, the web. Americans use the internet to shop twice as much as the average individual. People spend more time on the web then in front of the TV. A recent study done by The Luxury Institute found that Luxury consumers were disappointed in the weakness of luxury brands to meet their on line needs. Luxury brands were slow to enter fearing affiliation with the mass marketers and an inability to supply “the luxury experience”. The purpose of The Luxury Channel is to bring a luxury venue to the web where elite brands can have an appropriate environment to share their product knowledge and services in a sophisticated global reach. By all the brands sharing one venue it saves companies millions of dollars by having to establish their own channel from scratch and creating and producing content and paying to market their channel against all the other thousands of luxury brand’s channels. Any commercial agency can create a product video for a company, but with The Luxury Guru you get the video and a way to distribute it internationally.
Thamks for the invite.....That is kind and I would love to....but with my own luxury blog www.Luxguru.Typepad.com and several large luxury sites that want me to be their "face of Luxury" it is keeping me busy. Perhaps you will find content that will assist you on my blog ; ))