Cars, Cars and more Cars

Well, I have heard it said that doing creative for car dealerships either signals the beginning or end of one's career. Since I've had a sort of career in advertising for a while, this ain't the beginning. I am however determined not to have this be the end. So, over the next several months, I will be attempting to pump, life, love and humor into some Nor Cal local car creative.

Thus far, my attempts to produce t.v. and radio spots that DO NOT feature screaming in your face type announcers or show someone with a rifle "shooting down prices", or giant feet stomping out high prices, are being met with somewhat good success.

The other challenge of course is that I am dealing with budgets that are so small, that springing for a few Big macs for the crew significantly eats into my editing suite budget.

Tomorrow, I will be dealing with several pre-production meetings and other potentially humiliating face-to-face scenarios. My single thought at the moment is that it is unfortunate that I do not drink, as I feel tomorrow evening would be a perfect opportunity to try all 17 flavored varieties of Absolut.

This is my first attempt at blogging. I am not sure if I am doing it correctly. I will follow up with further blogs unless someone issues a restaining order or something against me.