BRAND OWNERSHIP

Comment

Comment by Buddy 'Friendly' Wachenheimer on February 19, 2009 at 7:10am

TJ, when was the last time you fed your Coke? Took care of the needs of your Coke? Took your Coke to a vet to make sure it was healthy? Cleaned out your Cokes shit box? Gave your Coke a bowl of milk? COME ON TJ, cut the whining and get your $784,642.86 in cash from Coke. Then hire a nanny.

Comment by Buddy 'Friendly' Wachenheimer on February 19, 2009 at 7:10am

You gotta love Joel, he'd rather have a job and earn his $784,642.86, that be given $784,642.86 in cash from Coke. Someone should hire him just for that. Now that's character! Right Joel?

Comment by Buddy 'Friendly' Wachenheimer on February 19, 2009 at 7:10am

Peter, the $784,642.86 in cash that you get from Coke... makes YOU the banker. Think of it as a gift from the US government. (It also comes with a get out of jail free card.)

Comment by TJ on February 18, 2009 at 8:40pm

Yeah Yeah Yeah...whatever you say. To put it in perfect perspective:

I own my cat. I paid for her and pay to have her fed, taken care of and see that she is healthy via spendy vet visits.

I own her.


...then WHY am I the one cleaning out HER shit box as she indignantly passes me without so much as a thank-you "meowmer"?

Same concept with brands and ownership.


"Hey Tj...can you be a dear and get me a bowl of milk, some more pillows for my arm and the remote control?....thaaaaaaaaaaaaaaaaaaaaaaaaaaaaaanks!"

Comment by joelkirstein on February 18, 2009 at 7:57pm

thanks for sharing buddy! do you know anyone hiring? I'm looking for a new CPG Shopper Marketing CD job...
Joel Kirstein
Creative Director
CPG/Shopper Marketing
Cell: 215 354 6687
Email: joelkirstein@hotmail.com
Online Portfolios:
www.aheadofthecurve.carbonmade.com
www.creativehotlist.com/jkirstein2
www.coroflot.com/joelkirstein

Comment by Peter Drew on February 18, 2009 at 6:10pm

And with my share of all that brand equity, I'm gonna buy Boardwalk and Park Place and put hotels on Marvin Gardens...

Comment by Buddy 'Friendly' Wachenheimer on February 18, 2009 at 4:47pm

I just got paid $784,642.86 in cash from Coke! I was an owner of Coke. Coke belonged to me because I love Coke. But I decided to sell Coke back to Coke. Do you love Coke? Then Coke belongs to you too. You own it. So get paid already! Sell Coke back to Coke like I did. What are you waiting for? Would you rather have a Coke, or $784,642.86 in cash? (Watch this Carlos video for all the details. Tell all your Coke lovin friends. GET PAID. NOW!)

Comment by Buddy 'Friendly' Wachenheimer on February 17, 2009 at 4:25pm

OMG http://www.adpulp.com/ WTF http://www.mediabistro.com/agencyspy/

Comment by Buddy 'Friendly' Wachenheimer on February 17, 2009 at 11:45am

My pal Martin Leach sent this to me, and mentioned how that lady at Coca Cola is going to be eating her words in a little bit. Mandelbaum has started a populist revolt. I WANT MY MONEY NOW!!! Martin might be right.

Comment by Buddy 'Friendly' Wachenheimer on February 16, 2009 at 8:54am

I just got the authorization for payment from all your brands, Isaac.

No problem, just send that message to ALL the brands you use and love, you know...your brands (the brands you own).

They told me to tell you, the checks in the mail, pal.

You're rich! Congratulations!

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