Dunk Slam That High Five Shake!
Awkward. You've experienced the moments. When a friend or an almost friend or a business associate made a sports-related quip and, well, got it entirely wrong. In this DDB Vancouver-created commercial for KidSport BC, a community based sports-funding program that provides grants for children to participate in a sport, the importance of sports in a child's life are highlighted. Sadly, the poor "kid" in this spot definitely missed out on some of the basics.
The campaign includes two commercials and eight radio spots which will begin airing July 27.
Views: 485
Comment
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Comment by Charles Wood on July 26, 2009 at 7:51pm -
Why is it so important that they understand sports as opposed to math/science/english/business?
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