"Good Cop Naked Cop" -- Cheerwine
A little Southern soda called Cheerwine breaks the bank wide open on interrogation tactics in the US of A.
We give you "Good Cop, Naked Cop." It went live on YouTube this week, and Feed Company -- the cats that brought you Never Hide and Live Unbuttoned -- is doin' the disseminating.
If the Cheerwine tickles yer fancy, visit the it's a soft drink website. (Glad they were nice and clear about that from get-go, because we were holding out hope there'd be cheery ol' liquor involved.) Site sorta reminds us of that Clearification thing Microsoft did back before Crispin sank its teeth into the account and ripped a hole in the brand equity continuum. You know, you've got a witty but neurotic guy ... just bantering. With himself.
Campaign by Hauser Group; web content by Awesome, Inc. Also keep your eyes peeled for a Cheerwine "Chilled Out Tour" and ambassador program, expected to unroll in select markets in late '09.
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Views: 1372
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Comment by TJ on April 16, 2009 at 2:35pm -
uhmmmmmm...the handstand floored me into blowing snot bubbles. This is funny shit. Damn me for NOT working at a place with balls like this.
For the love of Chocolate Jesus...someone throw me a lifeline already!
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