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Angela Natividad

...Is it the Foam Beard that Makes the Men Strip and Shave?

Continuing that creepy Japanese game show-inspired shaving fetish campaign thing for Nivea, DraftFCB and Rubber Republic have just assaulted us with Foam Beard Lady.

We are appropriately terrified.

The associated microsite guides shaving addicts to Stepping Stones Retreat, where a slightly Running with Scissors-y doctor will promise to cure you of glabermania while eye-raping you with Nivea shaving products. Compulsive baby-soft shavers will no doubt be pleased.

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