Guy Orders Water, Gets Luxe Sea Goddess (ENG)
America's going through a period of bottled water Puritanism. That is, it's officially out-of-vogue to hawk your (wastefully!) bottled H2O, unless you've got a green angle tied to it ... or you happen to be Evian.
But Mattoni doesn't just flaunt its water wares; it's downright decadent. See its refreshingly playful spot, where a despondent patron orders Mattoni water -- and gets a surprisingly lush response.
The English-speaking version is more brash and saucy, but I dig how the splashy dame steps right onto the table and caps the ad with her theatrically husky (read: dubbed-porn-ish) "Will that be with bubbles ... or without?"
Brava, Mattoni. By Black Mountain Studios VFX/Stuttgart and Velvet Mediendesign.
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Comment by Toni Vicars on October 27, 2008 at 2:50pm - Did anyone notice the very large BITCH written on the chair with the two old grannies when she gets to the top of stairs.... at least on the English version.... not quite sure what it adds or if I'm missing the point and there is some deep dark irony going on here that eludes me on this monday evening after a long weekend....
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