Whopper Virgins Taste Test Ramps Up, Ravages Villages -- "Thais"

Crispin's global conquest project for Burger King, where it scours the world in pursuit of "Whopper Virgins," is in full swing. Idle TV-trawling exposed us to taste test teasers in both Thai and Transylvanian villages.

First World folk far and wide are invited to gawk and take notes: will backwater townsfolk that never had a burger -- indeed, that "don't even HAVE A WORD for 'burger'!" -- prefer the Whopper to the Big Mac?

The results are anybody's guess (is complete apathy an option?), but if I were Count Dracula I'd be pretty pissed about fat-ass America bringing its domestic meat-patty disputes onto my turf.

Provided it doesn't spark a Twitter-organized riot of global proportions and can recover from Whopper Virgin's mixed reviews, Crispin may be looking at a little award love. Last year's documentary-style Whopper Freakout -- which set the stage nicely for the globalized Whopper Virgins -- won accolades at both the Clios and One Show.

On the other hand, it was also less distasteful.