guerrilla marketing, alternative advertising, buzz worthy ads
About Me
I have a great collection of marketing experiences ranging from professional sports to non-profit to ad agency work. The principal is always the same. Do it well and do it for the lowest price you can. I've been accustomed to working with a tight budget and that is truly the best way to formulate creative ideas. You can throw as much money as you want at a campaign it doesn't mean a thing unless you have the idea.
Areas of Expertise
Online Marketing, SEO, Viral campaigning, Guerrilla tactics, having little to work with and making it work well
Current Company
Free Agent
Position Responsibilities
Viral Campaigns, Guerrilla Marketing, SEO, word of mouth marketing, creating a buzz about my company and all the companies I represent
Industry
Agency
Company Description
Kaboom advertising is a full-service, alternative advertising agency we develop advertising strategies for consumer engagement using the latest guerrilla marketing and viral marketing techniques to compliment traditional advertising and media placement. We implement online strategies, blogs, and social media marketing to create buzz and stimulate the consumer reaction.
Work History
Kaboom Advertising
PETA - assistant Media Buyer
Harrisburg Senators Baseball Club - Marketing/Sales
College Degree
Marketing
Graduation Year
2002
Academic Institution
Pennsylvania State University
Comment Wall (9 comments)
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Thanks, I think (you could be an inmate serving life on Death row for a hideous crime involving a vegetable, A dvd of "I Love Lucy" and grape jelly, who has access to the net through the prison's library) ...I need to peruse your site a few to see where YOUR jib is pointed. I like what I see from the get go though. More back later. <-- killer sentence structure huh?
Appreciate the comment! hopefully our NapAds will come to a city near you soon. I may hit you up shortly to discuss our media buy.
At 3:09pm on October 24th, 2007, Jack Shepherd said…
Thanks! "Love" from adrants always seems to come in the form of abuse, but I appreciate it anyway. I was very pleased about it. :)
At 9:47pm on October 9th, 2007, Donny Kemick said…
No snow yet! It was 80 degrees today, but cooling down quite a bit starting tomorrow. Erie is a great area, but I'm definitely envious of the weather in NC!
I am contractually only available for small freelance projects. What did you have in mind? Email me.
At 5:33pm on September 11th, 2007, everysandwich said…
Cary, NC -- that sounds familiar. South of Raleigh? I went to college in Laurinburg. It was probably the last place I ever mentioned Hegel. Great to see a Southern neighbor gabbin'.
At 1:19pm on September 10th, 2007, Jack Shepherd said…
Hey Craig! Great to hear from you! What are you up to?
I ended up in the Marketing Dept at PETA during one of the reshuffles that sometimes happens. It actually ended up going pretty well for me. I get to do a lot of fun viral projects as well as the blog.
Do you come to Norfolk at all these days?
At 2:00pm on September 4th, 2007, Teri Arnold said…
Hey Craig!
So good to hear from you! How is NC? Tell me about your new job. I just saw Marcy yesterday. We still hang out quite a bit. She is working for a Direct Marketing company in Va beach.
CSS is really great. The clients are awesome and I feel like I'm doing work that is helping others.
Comment Wall (9 comments)
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Saw you were on Dan Elbaz's friend list. I wanted to introduce myself since I'm the new team member with NapAds. Hope all is well!
Cheers
I ended up in the Marketing Dept at PETA during one of the reshuffles that sometimes happens. It actually ended up going pretty well for me. I get to do a lot of fun viral projects as well as the blog.
Do you come to Norfolk at all these days?
So good to hear from you! How is NC? Tell me about your new job. I just saw Marcy yesterday. We still hang out quite a bit. She is working for a Direct Marketing company in Va beach.
CSS is really great. The clients are awesome and I feel like I'm doing work that is helping others.
Take care!