Richard Laurence Baron's Page

Richard Laurence Baron Houston, United States: Share

Blog Posts (3)
Discussions (19)
Events
Groups (1)
Photos
Photo Albums
Videos

Richard Laurence Baron's Friends

View All

Richard Laurence Baron's Groups

Non-Traditional & Alternative Marketing Tools

332 members

View All

Richard Laurence Baron's discussions

Latest Activity

Richard Laurence Baron commented on the blog post Sarah Palin ‎ Aug 31

Richard Laurence Baron commented on the blog post Sarah Palin ‎ Aug 30

Richard Laurence Baron left a comment for Steve Hall Feb 6

Richard Laurence Baron replied to the discussion What should a world-class marketing department look like? Jan 11

Richard Laurence Baron replied to the discussion What Happened to Our Sense of Humor? Jan 6

Richard Laurence Baron replied to the discussion What Happened to Our Sense of Humor? Jan 5

Richard Laurence Baron replied to the discussion Is the craft of copy dead? Dec. 30, 2007

Profile Information

Nearest City: Houston

State/Province: Texas

Personal Site/Blog: http://www.signalwriter.blogspot.com

Interests: The process of creativity, advertising, history, and the Supreme Court of the United States

About Me: I conceive and implement national and international programs in virtually every business segment (as varied as weapon systems, plant automation, academic institutions, coal gasification infrastructure, oilfield technologies, and computer chip substrates). I invent brand and corporate names, and (although usually more modest) continue to receive creative awards from the American Advertising Federation, the Business Marketing Association and the One Show. I'm rated "user-friendly." Motto: Beer is Good.

Current Company: Signalwrite Marketing Communications

Position: Principal

Industry: Advertising

Company Website: http://www.signalwrite.com

College Degree: BA, English Literature

Graduation Year: 1968

Academic Institution: Oglthorpe University

Richard Laurence Baron's Blog

Ornaments for the Season...

For those who may have missed it in other spaces, I had a ball this year thanks to you. What Charles Dickens wrote in “A Christmas Carol” is as true for me as he’d have it for the story’s main character:

…

Continue

Posted on December 23rd, 2007 at 1:13pm —

Day laboring continues...

It is Labor Day – so I labor. A day originally created by the labor movement here in the…

Continue

Posted on September 3rd, 2007 at 12:40pm — 1 Comment

The "craft of copy" lives on...

In a separate section, Sunil Shibad asks in his usual, thoughtful way, “Is the craft of copy dead?” I suggest that the answer is “no.” Long-format copy continues to dominate the direct mail field in any case, pioneered by people like John Caples here in the States. Yet for billboards (or do you say “hoardings” where you come from?) a six-word headline is the max that can be read at driving speed.…

Continue

Posted on July 21st, 2007 at 7:57am — 1 Comment

View All

Comment Wall (7 comments)

You need to be a member of AdGabber to add comments!

Join this network

At 10:07am on September 3rd, 2007, Lucid SFX Development said…: Thanks for accepting us in your network. Even though I am not an advertising company, I do a lot of work for local ad companies here. I have a small team of artists that work along with me and we are tryiing to get our little start-up business into a position where we can work it only.
We have been in business for 1 year and one month now. During that time, we have worked on 3 feature films doing post-production vsfx; 17 independent movies doing everything from pre-production to post-production; 15 local television commercials from concept to completion; graphic design for several businesses; web site development for several businesses; and are now involved with putting together Louisiana's First Film Effects and Animation Revival (FEAR In New Orleans) a convention styled festival with CG and animation workshops from top firms including Side Effects Software (sidefx.com)!

I look to network with people and businesses that want to take their visual communications to the next level. Just a little LSD added to your ideas can expand the perception that your audience has. We use computer graphics with the love of an artist and the skills of a computer scientist. Please check out our website at www.lucidsfx.com & our festival website at www.fearinneworleans.com

Have a great time and I look forward to hearing more from you! You seem very insightful from what I have read on your page!

Joseph Vance

At 9:59am on July 24th, 2007, Dan Elbaz said…: Richard - Thanks for the comment. I find Tequila is more effective than ale at combating the stresses of running a start-up company.

Your resume is impressive - I'd like to run our concept by you and get your advice/ opinion. Currently we are seeking Series B funding - know anyone we can present to?

Cheers!

Dan

At 9:54am on July 24th, 2007, Auria Abraham said…: Weapons systems!! Owie! Coal gasification - now THAT I can wrap my head around! :o)
To hear a ska band play - got http://www.myspace.com/thescorchers I play keys and arrange vocals and sing back up.

At 8:56am on July 24th, 2007, Doreen Moran said…: Yep, Richard, you've got it right. I live in the land of TR...good luck with the conference!

At 1:18am on July 24th, 2007, Eugen Suman said…: I liked your response to Sunil's question. Thank god it's still an art :)

At 8:00am on July 21st, 2007, Richard Laurence Baron said…: Thanks for the note, JS: perhaps there's a possible product combination which enables area munitions to deploy shampoo? (Actually, such technology is available.) Then every combatant would at least benefit from clean, glossy hair during a close action.

At 2:35pm on July 20th, 2007, J.S. Gilbert said…: WOw, you get to write about oil field technologies and advanced weapons strategies and I get to write about shampoos and frozen food. Of course I sometimes get t owrite about people who wirte about oil fields and adavanced weapons strategies.