Katina Beckham-French's Page

Nearest City

Louisville

State/Province

Kentucky

Personal Site/Blog

http://www.internet-bard.com

Interests

advertising, copywriting, interactive, social media, search engine, psychology, sociology

About Me

Gen-x wife, mom, Addy award winning web writer and all purpose geek. I’ve been writing seriously since my early teens, and have written everything from radio commercials to 200 page technical proposals to build weapons simulators. Currently the social media manager at a brand building agency.

Areas of Expertise

web copywriting
seo copywriting
social media
interactive advertising

Current Company

Doe Anderson

Position

copywriter

Position Responsibilities

Craft targeted, on-brand search-engine friendly copy and meta data for websites, email newsletters, mini-sites, press releases banner ads, and other online media. Collect and organize source data, copy and other content from clients.

Research and stay up-to-date on new opportunities and innovations in interactive marketing. Participate in and assist with planning content-focused campaigns such as viral marketing and social media marketing.

Industry

Social Media

Company Description

We specialize in finding it and creating brand experiences so compelling that your audience will gladly share your story with others and grow your brand.

It's simple. People hate marketing, but they love sharing things they enjoy. That's why brand enthusiasm is the most powerful force in marketing today.

The results are astonishing - deliberate brand preference and increasing devotion, high price elasticity, increased margins, resistance to competitive threats, friend-to-friend brand advocacy, and a system that regenerates itself.

Company Website

http://www.doeanderson.com

Work History

LeapFrog Interactive