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Ben Watson's Groups
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Non-Traditional & Alternative Marketing Tools
352 members
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Ads of the World
471 members
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Creative Directors Club
270 members
Ben Watson's discussions
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Zelda!! I remember you way back when...
Overlayed and overplayed on Overlay.TV
Why Online Video Monetization Fails
Actual screenshot of attempted ad targeting and pairing. FAIL!!!
No fault to Christopher at all...his drawing and singing skills continue to improve ;-)
Synesthesia - Dissociative Fugue
Here is some synesthesia for you - an attempt to visualize some of the abstract noise that goes on inside our heads when listening to music.
This video was made interactive and clickable using Overlay.TV
A downloadable, better-looking version of the video can be found at http://www.stretta.com
Creative juice and video mashups...
Profile Information
- Nearest City
- Ottawa
- State/Province
- Ontario
- Personal Site/Blog
- http://www.bitpakkit.com
- Interests
- creative, film, issues, technology
- About Me
- Watson joined Overlay.TV as VP, Marketing from Yahoo! where he served as Sr. Director of Product Strategy for Yahoo!'s advertising products, focused on ad platforms strategy. Prior to that he spent many years at both Adobe and Microsoft in senior product management and marketing roles, starting the conversations that lead to adoption strategies for .NET, Flex, Web Services, AJAX and many other internet and browser standards and technologies. He has worked on campaign, creative and content strategies with major brands and media properties such as GM, Toyota, Sprint, Purina, American Express, Spin, Vibe, WeddingBells, Proctor & Gamble and Canadian brands such as Toronto Life, Fashion Magazine, Canadian Geographic, Bell, MSN Sympatico and many others.
His background in media, advertising and design have taken him around the world, working in the US, Canada, Russia, UK, China, Japan and other countries, always evangelizing community and a connected life as the most transparent and effective way to enter into the marketing conversation. You can start a convo with Ben right now, by connecting to bitpakkit @ friendfeed, twitter, yahoo, hotmail, gmail, blogger, etc.
- Current Company
- Overlay.TV
- Position
- Vice President, Marketing
- Industry
- media
- Company Website
- http://www.overlay.tv
- Work History
- Yahoo - Senior Director, Product Strategy
Adobe - Senior Director, Technical Evangelism (Product Management)
Microsoft - Director, Product Marketing
Key Media - Chief Technology Officer
Vickers and Benson - Account Director
- College Degree
- Bachelor of Fine Arts
- What Services Can You Offer Adgabber Members?
- Consulting or support for social media, video platforms, advertising platforms or creative workflows
- What Services Are You Looking For From AdGabber Members?
- Design, illustration, copywriting, flash
Ben Watson's Videos
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FTR - F&%$ the Recession
Added by Ben Watson
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Lest we forget
Added by Ben Watson
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How to be creative
Added by Ben Watson
Ben Watson's Blog
If product placement is blatant, why is it not clickable?
Posted on September 23, 2008 at 6:04pm — 1 Comment
© 2008 Created by Steve Hall
Comment Wall (10 comments)
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I'm a big fan of Overlay.tv - been keeping tabs on you since earlier this year. I think you're on to something big.
~HKB
I would love for you to look at my work. Check out my website: monicaortizads.com ... soon... I will be doing a total face lift on my website... I want to make it scream my name lol. Let me know what you think of my work;)
Best,
Monica