All Blog Posts Tagged ‘The’ (14)

New York Fashion Week s/s 2011 and The Green Shows. Eco-Activism vs Glamour

I was glad and curious to attend the The Green Shows at the New York Fashion Week this week, presenting a group of fashion designers who are working on sustainability by way of reusing and recycling materials , fabrics and objects that many would consider trash or rejects, a

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Added by Jorge Parra on September 18, 2010 at 6:50pm — No Comments

Class Marketing VS Mass Marketing; It Takes More Than Pretty Pictures To Reach The Wealthy.

Luxury brands are not so interested in how many people see their ad but in how many qualified people see their ad. They are also not as interested in sales from an ad as the brandi

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Added by Lorre White "The Luxury Guru" on August 12, 2010 at 1:01pm — No Comments

Wealthy European consumers rate the most prestigious luxury women’s shoe brands

Luxury Institute European Survey –

Wealthy European Consumers Rate the Most Prestigious Women’s Shoes Brands:

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Added by Lorre White "The Luxury Guru" on August 12, 2010 at 12:52pm — No Comments

Why European Luxury Brands Miss Their Target In Reaching The US Wealthy

Why European Luxury Brands Miss Their Target In Reaching The US Wealthy

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Added by Lorre White "The Luxury Guru" on August 12, 2010 at 12:42pm — No Comments

Join “The Luxury Guru”, Lorre White on Face Book, Linked IN, a Small World, and luxury blog.

Warm Welcome,

New Public/Fan Page on FaceBook :

http://www.facebook.com/lorre.white?ref=profile#!/pages/Lorre-White-The-Luxury-Guru/31099171656?ref=mf.

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Added by Lorre White "The Luxury Guru" on August 11, 2010 at 11:52am — No Comments

There Are Levels Of “Eliteness” In Each Luxury Category.

http://luxguru.typepad.com/lorre_white_the_luxury_gu/2010/08/there-are-levels-of-eliteness-in-each-luxury-catacgory.html

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Added by Lorre White "The Luxury Guru" on August 11, 2010 at 11:19am — No Comments

There Are Only Sheep And Eagles.

Article of mine that was published June 23, 2009

There Are Only Sheep And Eagles.

By Lorre White, CEO of White Light Consulting an international luxury marketing consulting company.
… “text_exposed”);”>See More
Sheep and Eagles (95%/5% rule)

The world is made up of two kinds of people, sheep and eagles. The two can co-exist, as neither is a… Continue

Added by Lorre White "The Luxury Guru" on March 21, 2010 at 1:46pm — No Comments

The One Club cares about advertising.

No once cares about advertising. Except the people in advertising who care so much about advertising, they’re willing to make advertising for free. For no real client. That never runs it. And then enter it. Yeah. We’re on to you. We care about advertising. Enter now: www.enteroneshow.org Continue

Added by One Club on January 27, 2010 at 11:12am — No Comments

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Added by The Consultingguy of MHM Management on January 14, 2010 at 2:30pm — No Comments

The Digital Conglomerate Magazine Early Edition…

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Added by The Consultingguy of MHM Management on November 20, 2009 at 2:42pm — No Comments

The Next Issue Of The Digital Conglomerate Magazine

To View Issues Of The Digital Conglomerate Magazine
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Added by The Consultingguy of MHM Management on November 2, 2009 at 3:30pm — No Comments

Press Release: The Digital Conglomerate

Discover Your Addiction On Alondus Ave
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Added by The Consultingguy of MHM Management on August 2, 2009 at 10:13am — No Comments

My Interview With Popa Wu – Respected Leader & Father Of The Wu Tang Clan

By: The Consultingguy

It was a blessing and also an honor to come into contact with Popa Wu during my visit to New York about a month ago. It was ironic that I met him through a friend of my cousin as we drove along in Brooklyn. I had just finished reflecting on the documentary that described the tragic loss of belove… Continue

Added by The Consultingguy of MHM Management on February 27, 2009 at 3:00pm — No Comments

Marketing to the masses is very different than marketing to the classes.

Marketing to the masses is very different than marketing to the classes. Many of the new start up companies trying to reach this influential group come from a back ground of mass marketing like Google, yahoo, American Express, etc. They are use to big numbers of people. Luxury brands are not so interested in how many people see their ad but in how many qualified people see their ad. They are also not as interested in sales from an ad as the branding that takes place from an ad…..so the old pay b… Continue

Added by Lorre White "The Luxury Guru" on November 25, 2008 at 4:02pm — No Comments